NEW HAVAS WHITE PAPER: GENERATION Z NOT DAZED. NOT CONFUSED.
With busy schedules, full inboxes and perpetual work-life balance challenges, people are faced with too much to see, do and process every day. As a result, in a world with limitless information, communication and choice, it’s becoming increasingly difficult to connect with our audiences in meaningful ways. At 2.5 billion, Generation Z overtook Millennials in […]
Red Havas and Meltwater Establish Global Partnership
Red Havas, the global merged media agency micronetwork, and Meltwater, the global leader in social and media intelligence, announce a new global partnership. The companies have worked together for many years, and now become preferred partners on a global level, with Red Havas using Meltwater solutions in their work with clients around the world, and […]
RED HAVAS RELEASES 10 PREDICTIONS FOR COMMUNICATORS IN 2023
Latest Global Red Sky Predictions report spans climate, content, mental health, the metaverse and more. Red Havas, the micronetwork of merged media agencies, today published its 2023 Red Sky Predictions report, which examines and boldly predicts how the field of marketing and communications will evolve in 10 pivotal ways in the coming year. It’s a wild time to […]
The 2022 Word of the Year
Since 2020, Red Havas has named a global word of the year (WOTY). The selection of this word is informed by quantitative input (via a Havas Group employee survey) and qualitative input (from a mix of global communications pros and thought leaders across the industry). Ultimately, it’s identified by an internal team at the agency […]
NEW WHITE PAPER: THE ART OF PLACING A STORY IN THE NEWS-YOU-CAN-CHOOSE MEDIA ENVIRONMENT
People must now filter through an avalanche of news and content every day. So, what does it take for a brand to place a story that breaks through? For our new white paper, we asked this of Redsters, including Ellen Mallernee Barnes, Linda Descano, Jodi Einhorn, Sharon Nieuwenhuis, Lesley Sillaman and Pattie Sullivan, as well as PR consultants Cynthia Challener and Beth Willers, journalist Dominik Lemanski, and Christopher […]
NEW WHITE PAPER: THE ART OF PLACING A STORY IN THE NEWS-YOU-CAN-CHOOSE MEDIA ENVIRONMENT
People must now filter through an avalanche of news and content every day. So, what does it take for a brand to place a story that breaks through? For our new white paper, we asked this of Redsters, including Ellen Mallernee Barnes, Linda Descano, Jodi Einhorn, Sharon Nieuwenhuis, Lesley Sillaman and Pattie Sullivan, as well as PR consultants Cynthia Challener and Beth Willers, journalist Dominik Lemanski, and Christopher […]
Red Havas Spain General Manager Ana Picó Talks Purpose, Sustainability and ESG
“Greenwashing no longer works, and that is why we encourage companies to evolve to greenthinking,” says Ana Picó, general manager of Red Havas in Spain, in a new interview with IPMark.com that covers the launch of our Red Impact offering. The global Red Impact practice brings together Red Havas’ environmental, social and corporate governance (ESG) expertise and capabilities from across the world. […]
Red Havas names London MD and rebrands Manchester arm
Red Havas has made two senior promotions to bolster its UK-wide operation, and is strengthening its northern offer after a record-breaking year for the UK business. Richard Clarke, previously Executive Director, London has been promoted to Managing Director, Red Havas London. Meanwhile Nuala O’Neill, previously client services director, has been promoted to Red Havas North […]
Red Havas Expands Global ESG Comms Offering with Launch of Red Impact
Red Havas, the micronetwork of merged media agencies, today announced the launch of Red Impact, a new offering that brings together its environmental, social and corporate governance (ESG) expertise and capabilities from across the world. The practice is the result of increasing demand for global approaches to purpose-driven strategic communications. “Red Impact will give our clients […]
Red Havas Expands Global ESG Comms Offering with Launch of Red Impact
Red Impact will give Red Havas clients greater access to the micronetwork’s expertise in purpose, sustainability and ESG Red Havas, the micronetwork of merged media agencies, today announced the launch of Red Impact, a new offering that brings together its environmental, social and corporate governance (ESG) expertise and capabilities from across the world. The practice is […]