Red Havas Launches SWAY— a Global Practice for Influencer Marketing Excellence

Red Havas Group, the micronetwork of borderless merged media agencies, today announced the global launch of SWAY, an end-to-end influencer marketing service designed to help clients drive authentic, engaging and effective brand conversation through influencers. SWAY by Red Havas works with PR, social and experiential marketing teams within the agency to develop creative social-first marketing campaigns with […]

Red Havas Forms 10 Global Centers of Excellence

This summer, Red Havas Group will begin launching 10 Centers of Excellence around key disciplines and industry sectors where we have well-established credentials and experience.   Says James Wright, Global CEO, “With these Centers of Excellence, we’ve handpicked our best minds from around the world and put them together to discuss trends and distill insights. This […]

Campaign Names Red Havas the PR Agency Global Network of the Year

Originally published on CampaignLive.co.uk Campaign has named Red Havas its PR Agency Global Network of the Year. Over the past three years, the Havas PR network has been transformed into Red Havas; and during that time, it has nearly doubled in size. Headquartered in the US, it now operates in 14 markets around the world, […]

Red Havas Group CEO Delivers Keynote at Mumbrella CommsCon

Originally published on Mumbrella.com The days of brands sitting on the fence over contentious social issues are over, Havas’ global PR boss has declared. James Wright, global chairman of Havas PR Global Collective and CEO of Red Havas, delivered the keynote speech at Mumbrella’s CommsCon this morning, in which he dubbed “the three Ps” now […]

PRWeek: Red Havas Expands Its Executive Branding Practice Globally

Originally published on PRWeek.com NEW YORK: Red Havas has taken Peaks, its executive branding service, global.  Peaks is designed to help C-suite leaders develop a personal brand that’s authentic, compelling and aligned with their corporate identity, according to a Red Havas statement.  The offering will assist senior leaders with social media strategy, identifying the right […]

New Havas Group Prosumer Report: Joyful Frugality

Havas Group’s Prosumer Reports are a series of thought leadership publications — part of a global initiative to share information and insights, including proprietary research, across the Havas network of agencies and client companies. By studying Prosumers, who are defined as the top 15 to 20 percent of consumers who are first to market, forward-thinking, […]

Red Havas Launches Peaks — A Global Practice for Executive Branding and Visibility

Red Havas Group, the micronetwork of borderless merged media agencies, today announced the global launch of Peaks, a multichannel executive branding service designed to help C-suite executives develop a personal brand that’s authentic, compelling and aligned with their corporate identity.   First launched in North America in 2013, Peaks works with senior executives to strategically create […]

BakeAway Appoints Red Havas U.K. As Its U.K. PR AGENCY

Originally published on PRWeek.com PR and content agency Red Havas U.K. has been appointed as BakeAway’s UK PR agency. Its remit covers content and messaging strategy as well as building a new, fully optimised website for the food business. Part of the UK arm of the France-headquartered Cérélia Group, BakeAway produces a range of bake-at-home […]

Red Havas Named to Campaign’s Global Agency of the Year Shortlist

Red Havas has been shortlisted in the Global Network – PR category in this year’s Campaign Global Agency of the Year Awards!  Campaign reports receiving an incredible amount of entries with an exceptional caliber of projects, as a result, making quite a competitive shortlist. This year’s winners of Campaign Global Agency of the Year will be announced through an online […]

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